The four main content forms include: text, graphics, audio and video. Each of these content forms has its own benefits and drawbacks, with each appealing to different audiences. different goals and different needs. Here’s an overview of each of these four kinds of content and when they should be used. Text-Based Content This is by far the most common type of...
Read More
Content creation is hard work, especially when it comes to written content. It doesn’t matter whether you’re writing the content yourself, or someone else is doing it for you. Ultimately, someone has to sit down and put pen to paper… or words to screen. If you approach content creation in a linear fashion, it will take you much longer because...
Read More
A great sales page can make all the difference to your business. When it comes to selling information products online a great sales page is absolutely necessary for your success. We’ve put together some of our best tips to help you create a sales page that’s truly effective. #1 – Make the headline count. The headline is quite possibly the most...
Read More
Many people feel uncertain when dealing with copywriters. Like any artform, writing is subjective; instead of black and white, most business owners and marketing managers see indistinguishable shades of grey. But copywriting possesses one key element that most other forms of art don’t – a commercial imperative. Because the copywriter’s audience is...
Read More
If you are running online email marketing campaigns, chances are you are already using the popular newsletter format, which usually are sent out monthly or every couple of weeks. The trouble is far too many of us stop right there and don’t use any other type of email campaign, and that’s a big mistake! Let’s look at 4 types of email, other than...
Read More
Introduction No matter what kind of business you run online, there’s a good chance you have a blog. And if you have a blog, then you need a lot of content. But here’s the problem… It takes a lot of time to create that content. If you outsource it, then it’s going to take a lot of money. Either way, creating content is a big investment. Until...
Read More
GET Your FREE Copy!
