Growing an audience from scratch can be one of the most challenging tasks for any entrepreneur, content creator, or business owner. However, there’s a powerful strategy you can leverage to speed up the process: borrowing someone else’s audience. By tapping into established communities, brands, or influencers, you can introduce your product, service, or...
Read MoreThis checklist is designed to help you quickly convert your subscribers into customers using thank you pages and a welcome email. Things you can do on an opt-in thank you page (or other first-contact TY pages): Personalize the thank you page, if possible, to add the recipient’s name. Remind them of what they signed up for and what they can expect from...
Read MoreGetting your website to rank in the search engines is both an art and a science. Most experts agree that to get your page to rank, there are a few core steps that matter the most. Follow this checklist to get your SEO (search engine optimization) campaign kicked off to a solid start. Keyword Selection This is the most important step. Choosing what keywords...
Read MoreThe invention of the printing press didn’t start the advertising game. It just made it quicker and easier to find and inform business clients. And technology rolled on. Moving steadily from telegraph, telephone, fax machine, direct mail marketing, right up to today’s internet. And all along the way entrepreneurs’ took advantage of the changes...
Read MoreIf you are out and about and looking for something to do nearby, a quick search on your smartphone will yield plenty of results. Research from Google has shown that there has been a 34X increase in “near me” searches since 2011. This popular search has also nearly doubled in the last year alone. What is even more valuable about this information is that...
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