ARTICLES

The Redhead Marketing blog is your go-to resource for all things digital visibility—covering topics like blogging for business, smart social media strategies, SEO essentials, content that converts, website design tips, and more.

Level Up Your Thank You Page: Turn One-Time Clicks Into Long-Term Connections

Most businesses spend hours fine-tuning their homepage, landing page, and sales page...but what happens after someone opts in, signs up, or buys something? Cue: the Thank You Page — one of the most underused, underestimated pages on your website. If your current thank...

How to Tell If a PR Professional Is Legit (and Not Just Another “Pay-to-Play” Pitch)

The minute you publish a book, launch a business, or start building your brand, your inbox fills with offers that sound amazing:“Guaranteed media placement!”“Feature in Forbes, Vogue, or Entrepreneur for only $999!”“Instant visibility with our global PR network!”...

How to Write an Effective CTA: The Secret Ingredient That Turns Readers Into Clients

With real examples you can swipe and use today If your blog post educates, inspires, or entertains—but doesn’t lead the reader somewhere—then you’re only doing half the job. Great content builds trust.But a great CTA (Call to Action) creates movement. A CTA is the...

Understanding Your Reader’s Minds

When it comes to being successful with your social media marketing efforts, you have to know which social networks your target audience is using. If your blog is targeted towards the elderly, the last place you want to try to build a following on is Instagram. Even...

Web Article Prototypes: What Can You Publish to Keep Things Interesting On Your Website?

If you're at a loss as to what sorts of articles you can fill your site with, refer to the Eight Most Popular Web Article Formats. Nearly all of these will work for the web because they're broken into informational bits and bytes. Any article that can be presented in...

What is Rich Media and Why Should We Use It?

From ads that dance and sing to MTV-like commercials, online advertisers are using more and more "rich media" to attract consumers. In 2015 advertisers spent $5,44 billion on rich media, up from $3.78 billion in 2014 and according to eMarketer that number will climb...

How to Write a Blog Post in 30 Minutes or Less

How to Maximize Your Resources While Minimizing Your Investment of Time If you are finding yourself running out of time and not having time to write a blog post, here are some easy tips, ideas and resources for writing a blog post in 30 minutes or less. I will share...

“Near Me” Online Searches Continue to Soar

If you are out and about and looking for something to do nearby, a quick search on your smartphone will yield plenty of results. Research from Google has shown that there has been a 34X increase in “near me” searches since 2011. This popular search has also nearly...

Top 5 Strategies to Stand Out in Your Market

The Publix supermarket chain tagline is "Where Shopping Is a Pleasure". Dominos went from a little-known pizza startup to the number one pizza chain in the world seemingly overnight because they promised "30 Minutes or Else It's Free" on all deliveries. To attract...

The Benefits of Creating Your Website/Blog in WordPress

WordPress is one of the best free blogging software programs available to both technical and non-technical online entrepreneurs. For the purposes of this article, Im writing about of the WordPress blogging software that you can install from within the c-panel of your...

Ask Me Anything Part Three

#1. I cannot figure out how to get info out from my facebook business page, not just my personal one. Looking to do more email marketing. That’s two questions>>> However I will answer the first one now and the latter, later. Here are a couple of ideas to help...