About Us
“Rooted in Experience.
Inspired by the Times.
Focused on Your Future.”
About Redhead Marketing & PR
Helping Women Entrepreneurs Shine Online Since 2005
Redhead Marketing & PR has been helping solopreneurs and small to mid-sized businesses grow their visibility, influence, and bottom line since 2005. We specialize in results-driven PR, digital marketing, branding, and web design, with a heart-centered mission to empower women entrepreneurs, especially those 50+, to show up boldly and get found online.
Over the years, countless marketing agencies have come and gone, but we’ve stayed. Why? Because we’re rooted in relationships, grounded in results, and committed to doing great work, with integrity, strategy, and creativity.
What Makes Us Different?
We bring together the best of both worlds: the timeless foundations of traditional marketing with the fast-moving innovation of digital strategy. Our team includes seasoned professionals, designers, developers, writers, editors, and strategists, who understand how to blend message, design, and technology to create brands that resonate and convert.
We don’t believe in cookie-cutter campaigns. We take the time to understand you, your goals, your voice, and your audience, so we can create a strategy that reflects who you are and where you want to grow.
Our Promise to You
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We do it right the first time
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We help you understand what you actually need
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We save you time, money, and marketing stress
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We stick around for the long haul, no disappearing acts here
Whether you need a visibility plan, a powerful new brand, or a website that works as hard as you do, we’re here for it.
Who We’re Here For
We specialize in working with women over 50 who are ready to confidently navigate the digital landscape. Whether you’re a coach, speaker, creative, consultant, or nonprofit leader, we’ll help you get clear, get visible, and get more of the clients and recognition you deserve.
If you’re ready to stop spinning your wheels and start marketing with intention, we’d love to work with you.
About Heidi Richards Mooney
Digital Trailblazer. Visibility Strategist. Connector of Women Who Mean Business.
I didn’t set out to become a digital marketing and PR expert, I simply wanted a website that worked.
Back in 1997, I hired my first web designer to create a simple four-page site for my retail flower shop. What followed were years of frustration, wasted time, and thousands of dollars spent on designers who didn’t deliver or disappeared entirely. When I lost access to my original website and couldn’t reach the person who built it, I knew it was time to take control.
So I did.
In 2005, I dove into blogging and online marketing thanks to a friend who introduced me to the power of digital storytelling. I studied, tested, and implemented everything I learned, and discovered not only that I could do it… but that I was really good at it. Before long, friends and colleagues started asking for help, and Redhead Marketing & PR was born.
Fast Forward to Today…
I’m the Founder and CEO of Redhead Marketing & PR, a boutique agency that helps women entrepreneurs, especially those over 50, get found, get featured, and grow with purpose. My team and I help our clients craft standout brands, create strategic content, and build powerful online visibility through PR, social media, and digital marketing.
I’ve been online since the early days of the internet and built my business before social media was even “a thing.” I’ve worked with solopreneurs, authors, coaches, nonprofits, and businesses of all sizes, guiding them to grow their reach, refine their message, and confidently lead their digital presence.
Expertise Meets Heart
I bring a unique combination of traditional marketing savvy, digital strategy, and creative problem-solving to every project. From branding and web design to media placements and masterclasses, I work side-by-side with women to help them turn their message into momentum, and their presence into profit.
As a redhead (natural), I know the power of standing out. With only 2% of the world population having red hair, I use that as a metaphor to help clients be unforgettable, top-of-mind, and authentically visible in a crowded market.
My Work in Action
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Founded Women in Ecommerce™, a global community helping women master the tools and strategies needed to thrive online.
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Created dozens of online visibility tools, including eBooks, courses, playbooks, and lead magnets like the 52-Week Publicity Insider Calendar.
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Built and led multiple mastermind groups designed to support women leaders through collaboration, training, and accountability.
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Spoken on stages, podcasts, and virtual summits about everything from social strategy to reinventing yourself at 50+.
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Designed or redesigned dozens of websites and digital assets to help clients tell their stories beautifully and strategically.
Recognitions & Fun Facts
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Named one of 50 Women Shaping the Internet by the International Virtual Women’s Chamber of Commerce
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Honored as Social Media Leader of the Year and Media Leader of the Year
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Featured in Twitter Success Stories and honored with her own day—June 26 is officially Heidi Richards Day
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Recognized by Cision as a Digital Media Leader to Follow
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Has a combined social media following of 90,000+ and counting
What I Believe
I believe that visibility is power—and that it’s never too late to grow, reinvent, or lead with purpose. I believe strategy should start with story, and marketing should feel like connection, not chaos. I believe in helping women rise by being real, and I’m passionate about giving you the tools, guidance, and strategy to do just that.
Let’s build something unforgettable—together.
in 2010 I was invited by former Senator Steven Geller (then Mayor), to participate in a special program with the Florida Chamber of Commerce. The goal was to create a blueprint for the year 2030 – projecting the future was fun, a little intimidating, and extremely enlightening.
You can click on the cover below to read the resulting blueprint (pdf):
Awards & Testimonials
2025 (and 2022)
The CREA Global Awards, presented by Brainz Magazine, recognize outstanding entrepreneurs, companies, and thought leaders for their innovative ideas, resourcefulness, and contributions to areas like sustainability and mental health
2017
The National Women’s Business Council recognizes business leaders throughout the country to identify women business owners who have achieved measurable success, advanced innovation in their industries, improved their communities and contributed substantial time and effort to helping other WBE’s. Find Heidi Richards Mooney on pg 37.
2020
This internationally recognized honor is awarded to a select group of female leaders who have made outstanding contributions to the business world, driven change, and blazed trails for future generations of women entrepreneurs.