ARTICLES

The Redhead Marketing blog is your go-to resource for all things digital visibility—covering topics like blogging for business, smart social media strategies, SEO essentials, content that converts, website design tips, and more.

Level Up Your Thank You Page: Turn One-Time Clicks Into Long-Term Connections

Most businesses spend hours fine-tuning their homepage, landing page, and sales page...but what happens after someone opts in, signs up, or buys something? Cue: the Thank You Page — one of the most underused, underestimated pages on your website. If your current thank...

How to Tell If a PR Professional Is Legit (and Not Just Another “Pay-to-Play” Pitch)

The minute you publish a book, launch a business, or start building your brand, your inbox fills with offers that sound amazing:“Guaranteed media placement!”“Feature in Forbes, Vogue, or Entrepreneur for only $999!”“Instant visibility with our global PR network!”...

How to Write an Effective CTA: The Secret Ingredient That Turns Readers Into Clients

With real examples you can swipe and use today If your blog post educates, inspires, or entertains—but doesn’t lead the reader somewhere—then you’re only doing half the job. Great content builds trust.But a great CTA (Call to Action) creates movement. A CTA is the...

Content Creation: Batching Your Tasks to Save Time and Money

Content creation is hard work, especially when it comes to written content. It doesn’t matter whether you’re writing the content yourself, or someone else is doing it for you. Ultimately, someone has to sit down and put pen to paper… or words to screen. If you...

Tech & Marketing Terms Defined

(newly revised June 21, 2022) Ever wonder what "Amplify" is? What does it mean when content is "branded". What does "Cache" mean? Or "Cachet"? How about "Freemium"? These are a small handful marketing terms originated from the internet. Click on each graphic to...

How Well Do You Really Know Your Ideal Client?

We’ve all done the exercise. It’s the first thing you’re taught when you first start your business: Create an ideal client avatar. [tweet_box design="default" float="none"]This vision of your ideal client guides everything you do, including pricing (you can’t charge...

Is it Time to Outsource?

One thing Internet Marketers have in common - they need help! They need to hire people to do the day to day work so they can focus on creating and growing their business. [tweet_box design="default" float="none"]In fact, most extremely successful internet marketers...

How To Generate FREE Web Traffic

Listed below are some simple to do strategies to drive more traffic to your website. And, they won't cost you a dime (except your time). While you might get better results with paid traffic tactics, these four strategies can be used to “test the waters,” to see which...

YOU NEED TRAFFIC. What do you mean by traffic?

Traffic is the number of people who click on your site to see what you have to offer. To get traffic you have to let people know that you are there and that you have something to offer. If you were to start a business in the middle of the high street, you could be...

8 Low-Cost Advanced Website Traffic Tactics

Advanced website traffic tactics might sound slightly out of reach, but they are actually easier to attain than you might think. Add the fact that they are low cost (even free) and you have a winning combination that can help you achieve your online marketing goals....

Make It Easy To Buy From Your Site

Convincing your prospects to purchase from you can be a difficult job, but have you ever thought that you're making the process twice as difficult for both parties if your prospects are convinced but don't know how to buy from you? No matter how good you are at...