ARTICLES

The Redhead Marketing blog is your go-to resource for all things digital visibility—covering topics like blogging for business, smart social media strategies, SEO essentials, content that converts, website design tips, and more.

Level Up Your Thank You Page: Turn One-Time Clicks Into Long-Term Connections

Most businesses spend hours fine-tuning their homepage, landing page, and sales page...but what happens after someone opts in, signs up, or buys something? Cue: the Thank You Page — one of the most underused, underestimated pages on your website. If your current thank...

How to Tell If a PR Professional Is Legit (and Not Just Another “Pay-to-Play” Pitch)

The minute you publish a book, launch a business, or start building your brand, your inbox fills with offers that sound amazing:“Guaranteed media placement!”“Feature in Forbes, Vogue, or Entrepreneur for only $999!”“Instant visibility with our global PR network!”...

How to Write an Effective CTA: The Secret Ingredient That Turns Readers Into Clients

With real examples you can swipe and use today If your blog post educates, inspires, or entertains—but doesn’t lead the reader somewhere—then you’re only doing half the job. Great content builds trust.But a great CTA (Call to Action) creates movement. A CTA is the...

Email Marketing Tips for Your Business

Email marketing is an excellent way to connect with your customers without having to spend a whole lot of money. Newsletters are one great way to get people to sign up. Here are 5 email marketing tips your business should implement. Make subscribing easy – Create a...

Types of Emails You Need to Use

If you are running online email marketing campaigns, chances are you are already using the popular newsletter format, which usually are sent out monthly or every couple of weeks. The trouble is far too many of us stop right there and don’t use any other type of email...

How to Increase Your Traffic and Profits with Content

Are you aware of how vitally important and valuable CONTENT is to your online business? In fact, content can do more to build your business and profits than just about any other resource or service available. Following is a list of 5 key ways that content can help...

22 Things to Send to Your Email List

No doubt that email marketing is an effective marketing tool, but the big question is, “What should I email to my list?” It doesn't matter what niche you're in, there is always plenty to share with your list. Never let writer's block keep you from using something as...

Four Ways to Personalize Copy to Capture Your Readers Attention

Your writing success has a lot to do with how people react to copy that you produce. People like to read what speaks to them directly because it's the kind of writing they can relate to. This is why many writers take great pains to ensure that their copy is...

Should You Buy or Build a List for Email Marketing?

When it comes to email marketing, you might think it’s easier and faster to buy a list, rather than take the time to build a list, so why not just go for it. Before you are jump in and take the easy way, there are some things you should understand that could change...

Link-Building Strategies That Work

Getting links back to your site is the number one most important factor to getting ranked well in the search engines. What are some link-building strategies that really work? => Get on Twitter and Facebook! Though many of these links are no-follow links, the...

Link Building – The First Steps

Link building is one way to increase visibility for your website. If you have never tried this tactic, here are some steps you can take to try it out for yourself. There is no technique that is foolproof. All take trial and error. But, if you do your homework first,...