ARTICLES

The Redhead Marketing blog is your go-to resource for all things digital visibility—covering topics like blogging for business, smart social media strategies, SEO essentials, content that converts, website design tips, and more.

Why Your Thank You Page Deserves More Love

You did it! You got the click. Someone just signed up, made a purchase, or said “yes” to your offer. 🎉 Now what? Enter: the often-overlooked, wildly underutilized Thank You Page. This simple page is more than just a polite pat on the back. It’s a golden opportunity to...

Level Up Your Thank You Page: Turn One-Time Clicks Into Long-Term Connections

Most businesses spend hours fine-tuning their homepage, landing page, and sales page...but what happens after someone opts in, signs up, or buys something? Cue: the Thank You Page — one of the most underused, underestimated pages on your website. If your current thank...

How to Tell If a PR Professional Is Legit (and Not Just Another “Pay-to-Play” Pitch)

The minute you publish a book, launch a business, or start building your brand, your inbox fills with offers that sound amazing:“Guaranteed media placement!”“Feature in Forbes, Vogue, or Entrepreneur for only $999!”“Instant visibility with our global PR network!”...

Pricing Your eBook to Sell AND Increase Your Influence

You've written and compiled an ebook. Now you have to decide how much to charge for it. Finding the right price is essential to the success of your product. If you charge too little, people will think it's of little value, and they won't purchase it, or even it they...

Have you Considered Writing an Ebook to Promote Your Business?

It's simply not true that everything that has been said has already been written. It is a misnomer. The whole universe has changed. Technology has changed, ideas have changed, and the mindsets of entire nations have changed. The fact is that this just might be the...

Highlights of the 7 Figure Shortcut Conference

There is not enough space in one blog post to write about all the things I learned (57 pages is a lot of words - about 17 hours worth to be exact) so I thought I'd touch on some of the highlights here and share a few things and mention some of the great people I met....

New Presentation by Hubspot Helps Marketers with Their Goals

Data is a marketer's best friend—it empowers your business to reevaluate strategies and shift resources to effective marketing channels. To help you in this planning process, HubSpot has compiled a brand new collection of 100 Awesome Marketing Stats, Charts &...

Video: Leveraging Blogging to Grow Your Business

Recently I had the privilege of presenting to the South Florida Business Connections Luncheon group. My Topic? Leveraging Blogging to Grow Your Business (I am a frequent presenter for this group). Here is the video of that presentation as well as pictures of a few of...

Say “IT” with Video

A few days ago Heidi Caswel (my blog designer and friend) reminded me about ANIMOTO and what an exceptional tool it is for creating videos for FREE (The upgrades are reasonably priced too). So today I had time to play with it and used it to create this video featuring...

Leveraging LinkedIn for Business

In April I had the opportunity to attend the Social Media Club South Florida Panel Discussion Event about Leveraging LinkedIn for business. Here are my notes (and the videos I did with my Kodak Zi8 during the event) : LinkedIn is a powerful business tool once you...

Social Strategies

The future of online marketing is social media. No let me rephrase that. TODAY, online marketing IS Social Media marketing. Just take a look at the infograph (created by VisualEconomics.com) and it shows you just how much time people spend on Social Media. According...