Look Whose Talking! (on Social Media Forums)

Look Whose Talking! (on Social Media Forums)

“Communities can extend the edge of the corporation in truly transformative ways — tapping into new talent, helping design products and services, providing customer support and, most importantly, building the brand with the customer.” Ed Moran What...
How to Use Twitter Effectively for Business

How to Use Twitter Effectively for Business

As part of the Women and the WEB survey, many of the respondents asked me their most compelling questions. Here is another one:  Any suggestions on how to use Twitter effectively? And my reply: There is really no simple answer to that question. And to top it...
Cashing in on Blogging with WordPress

Cashing in on Blogging with WordPress

What makes WordPress so special (and my blog platform of choice)? WordPress is your simple and easy way to set up a blog with minimal programming requirements. WordPress gives you thousands of theme choices, theme resources, and the ability to use images, and various...
Your Website ABOUT Page

Your Website ABOUT Page

As an expert on Web Optimization, one of the things I coach clients on is how to create CONTENT for their site for their Visitors AND The Search Engines. Most people will write for one or the other, and not always for both. By that I mean, they might write the type of...
How to Cash-in on The WEB™

How to Cash-in on The WEB™

Have you been struggling with your website? Not making any money online? Do you feel your website is lost in cyberspace and no one can find it? Do you wonder what you should be writing about, what content works on the web and what doesn’t? Do you know what you...