Media and Publicity | Redhead Marketing Inc. - Effective, Results-Driven PR & Digital Marketing Services, Training & Consulting For Visionary Entrepreneurs

How to Tell If a PR Professional Is Legit (and Not Just Another “Pay-to-Play” Pitch)

How to Tell If a PR Professional Is Legit (and Not Just Another “Pay-to-Play” Pitch)

by Heidi Richards Mooney | Mar 16, 2026 | Blog, Media and Publicity, Public Relations

The minute you publish a book, launch a business, or start building your brand, your inbox fills with offers that sound amazing:“Guaranteed media placement!”“Feature in Forbes, Vogue, or Entrepreneur for only $999!”“Instant visibility...

How to Leverage Publicity to Sell More: Turning Visibility Into Revenue

How to Leverage Publicity to Sell More: Turning Visibility Into Revenue

by Heidi Richards Mooney | Nov 24, 2025 | Blog, Media and Publicity, Public Relations

Publicity isn’t just about getting your name in the news or seeing your face on a podcast graphic. It’s about strategic visibility — the kind that earns trust, builds authority, and attracts buyers who are already halfway sold before they ever land...

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