Increase Profits With The Use Of Blogs And Article Marketing
One of the fastest ways to generate traffic to your site is with the use of blogs and article marketing. In addition, blogging and article marketing are almost free to low cost, thus assuring you of greater profits.
Blogs are easy to set up quickly and can be on any topic imaginable. It is a good idea to set up a blog to cater to a particular niche market or to have one for your existing site. An RSS feed (a simple form of syndicating and distributing your content) creates a simple headline that if clicked on leads the reader to the full story. All the reader needs to do is to subscribe to your RSS feeds to get consistent content (provided you write consistently).
If you post on your blog often enough, spiders from the search engines will come crawling more often.
Article marketing is simply writing articles around your niche area and submitting them to online article directories and ezine newsletters for publicity. At the bottom of the article, you are allowed to insert your author’s resource box. This is where you write a brief albeit powerful promotion about yourself and your site and include your site link.
You can use your blog posts to link to the articles that you have written. By referencing your articles in your blog, you are giving them more promotional mileage. In fact, I highly recommend the use of article marketing to generate publicity for your site. It is almost free, save for article distribution costs that you may decide to purchase instead of submitting to the sites manually.
Many online article directories also offer RSS syndication from their sites. This provides an avenue for online visitors to subscribe to the RSS feed for a particular category that you have submitted your article to. Chances are some of them may also be looking for RSS feeds to be incorporated into their sites for their own website visitors. Others may simply be very interested in this category for their own personal consumption. A good example is if your article is on loosing weight and you submit your article under the category of “health”. A webmaster may be on the lookout for RSS feeds for his health site. Or someone who is highly seeing weight loss advice may be particularly interested in what you post in your blog. Through the author’s resource box in your article, they can easily find your site and the RSS subscription button to your blog posts and articles.
If you also optimize your blog content and the articles that you write for your site at the same time with a good keyword strategy (topic to be covered in greater depth in a future post), then you will be assured of even more traffic from the search engines.
Lots of traffic plus large readership can translate into greater profits!