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A Funnel – A Simple Diagram to Solve Your Sales Challenges

by Heidi Richards Mooney | Aug 16, 2017 | Blog, content, Email Marketing, Internet Marketing

For an online business owner, a sales funnel is probably the most important marketing tool you have. And yet many entrepreneurs – both new and established – have no clear understanding of what a funnel is or how it works. As you can imagine, failing to...

5 Types of Content To Get Closer to Your Target Audience

by Heidi Richards Mooney | Mar 7, 2017 | Blog, content, Digital Content, Email Marketing, Email Marketing, Internet Marketing

The more you develop personal, one-on-one connections online, the more successful your Internet marketing efforts will be. That means developing the kinds of things that your prospects enjoy consuming the most. The following 5 types of content are just what your...

7 Tips for Increasing Newsletter Subscriptions

by Heidi Richards Mooney | Feb 17, 2017 | Blog, Copywriting, Email Marketing, Email Marketing, Internet Marketing

Every experienced marketer knows that “the money is in the list.” Increase your email list and you increase your earnings – Often quite dramatically. That said, here are 8 tips for increasing your newsletter subscriptions. Tip #1 – Put Your Old...

What are Autoresponders and Why Should I Use Them?

by Heidi Richards Mooney | Jan 9, 2017 | Blog, content, Copywriting, Digital Content, Email Marketing, Internet Marketing

If you’ve reached the point of exhaustion trying to keep up with answering the mountain of emails that threatens to bury you alive every single day, you’re ready to start using autoresponders. Autoresponders are programs that when set up, will...