Copywriting

How Magazines and Newspapers Find Great Content

By Redhead on Oct 2, 2019 in Blog, content, Copywriting, Digital Content | 0 comments

Newspapers and magazines produce some of the most unique and well-researched content in the world. As a rule of thumb, content that’s printed in a newspaper is usually more carefully checked than content found on the internet. Online, a lot of websites tend to have similar information. Often time’s content writers do most of their research from other...

Your SEO Crash Course and Why You Need This!

By Redhead on Sep 9, 2019 in Blog, Copywriting, Digital Content, Search Engine Optimization, Website Content and Optimization | 0 comments

SEO (search engine optimization) is considered one of the best free sources of advertising – it can garner you traffic, eyeballs and customers.   SEO is organic, which means its a natural (not paid) way for the search engines to find you. With SEO you can get thousands of visitors to your offer everyday without paying a dime. Of course, that’s not to say it’s...

7 Ways to Optimize Your Time Blogging

By Redhead on Jul 19, 2019 in Blog, Blog Promotion, Blogging, content, Copywriting, Writing and Editing | 0 comments

Successful blogging requires a lot of hard work.  Anyone can slap up a blog and forget it. If you want to achieve whatever blogging goals you have set, you can’t adopt that attitude. Blogs are all about engagement, you have to constantly be “out there”, engaging in a conversation with your target audience. Tweet This! Think about what the following blogging...

15 Ways to Call Your Prospect to Action

By Redhead on Jun 25, 2019 in Blog, content, Copywriting, Digital Content, Lead Generation | 0 comments

BusinessDictionary.com defines a  CALL-TO-ACTION (CTA) as  “Words that urge the reader, listener, or viewer of a sales promotion message to take an immediate action, such as ‘Write Now,’ ‘Call Now,’ or (on Internet) ‘Click Here.’ A retail advertisement or commercial without a call-to-action is considered incomplete and...

Content Upgrades – Why They Work

By Redhead on Jan 27, 2019 in Blog, Blogging, content, Copywriting, Digital Content, Website Content and Optimization, Website Traffic | 0 comments

Have you heard about content upgrades? They are one of the hottest new list building trends for one very good reason… they work extremely well. Let’s take a look at exactly what a content upgrade is, why it works so well, and how you can put this high conversion list building tool to use immediately. What Is a Content Upgrade? A content upgrade is a very...

Six Business Books on My Reading List

By Redhead on Sep 18, 2018 in Blog, Copywriting, Influencer Marketing, Influencer Marketing | 0 comments

This month I thought I’d do something a little different and share my reading list.  The first four of the six books I purchased during business events are from people I personally know and respect. The other two are books recommended by friends who’s opinion I admire and respect. Here they are (in no particular order): Meta-Trends and The Next Economy...