Your SEO Checklist – Use This For Every SEO Campaign

by Heidi Richards Mooney | May 4, 2018 | Blog, content, Internet Marketing, Search Engine Optimization

Getting your website to rank in the search engines is both an art and a science. Most experts agree that to get your page to rank, there are a few core steps that matter the most. Follow this checklist to get your SEO (search engine optimization) campaign kicked...

13 Ingredients to Create the Perfect Website Homepage

by Heidi Richards Mooney | Apr 6, 2018 | Blog, content, Copywriting, Website Content and Optimization, Website Design

Your homepage is your website’s doorway the world to see your website, it’s the page that leads them to other pages; its also the page most people “land on.” It is the first impression visitor will  have about your...

12 Website Traffic Resolutions to Keep You Top Of Mind in 2018

by Heidi Richards Mooney | Dec 29, 2017 | Blog, content, Website Content and Optimization, Website Traffic

You create a website to share your knowledge and experience. You develop great content for it. Traffic trickles in but you expected a lot more. Where are all the people and why aren’t they coming to the site? Don’t be discouraged. You just entered a new...

Sales Tips for the Reluctant Sales Person

by Heidi Richards Mooney | Dec 15, 2017 | Blog, sales

We’re all sales people. Every time you have a prospective client on a discovery call, you’re making a sales pitch. [tweet_box design=”default” float=”none”]Every time you send an email or write a blog post with an offer,...

Put Your Sales on Autopilot With a Follow-Up Sequence

by Heidi Richards Mooney | Nov 12, 2017 | Blog, Copywriting, Email Marketing, Email Marketing

The web pages that make up your sales or opt-in funnel are only the beginning. To truly encourage sales, you need to stay in contact with your readers. The easiest way to do that is through your email manager, by sending periodic emails with various related offers,...