Search Engine Optimization

Write Your Content for Your Target Audience, Not for Google
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Write Your Content for Your Target Audience, Not for Google

By on Oct 11, 2023 in Blog, content, Search Engine Optimization

When creating content, it’s important to keep your target audience in mind rather than just optimizing for search engines. While SEO (Search Engine Optimization) is crucial for discoverability, it’s equally important to provide value and engage your audience. Here are some key considerations for writing content for your target audience: Understand Your...

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Your SEO Crash Course and Why You Need This!
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Your SEO Crash Course and Why You Need This!

By on Sep 9, 2019 in Blog, Copywriting, Digital Content, Search Engine Optimization, Website Content and Optimization

SEO (search engine optimization) is considered one of the best free sources of advertising – it can garner you traffic, eyeballs and customers.   SEO is organic, which means its a natural (not paid) way for the search engines to find you. With SEO you can get thousands of visitors to your offer everyday without paying a dime. Of course, that’s...

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Four Tips to Immediately Boost Your Social Media Traffic
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Four Tips to Immediately Boost Your Social Media Traffic

By on Aug 16, 2018 in Blog, Branding, Search Engine Optimization, Social Media, Social Networking

Getting people to your website through the various social media platforms can be tricky, especially if you’re on a limited budget and already trying to use paid advertising. With social media having the ability to be a significant source of traffic to your site, it is essential to find ways to engage with users so that you can rely on a steady stream of social...

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Your SEO Checklist – Use This For Every SEO Campaign
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Your SEO Checklist – Use This For Every SEO Campaign

By on May 4, 2018 in Blog, content, Internet Marketing, Search Engine Optimization

Getting your website to rank in the search engines is both an art and a science. Most experts agree that to get your page to rank, there are a few core steps that matter the most. Follow this checklist to get your SEO (search engine optimization) campaign kicked off to a solid start. Keyword Selection This is the most important step. Choosing what keywords...

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“Near Me” Online Searches Continue to Soar
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“Near Me” Online Searches Continue to Soar

By on Jan 3, 2016 in Blog, Internet Marketing, Search Engine Optimization

If you are out and about and looking for something to do nearby, a quick search on your smartphone will yield plenty of results. Research from Google has shown that there has been a 34X increase in “near me” searches since 2011. This popular search has also nearly doubled in the last year alone. What is even more valuable about this information is that...

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