How to Borrow Someone Else’s Audience Instead of Growing Yours From Scratch

by Heidi Richards Mooney | Oct 7, 2024 | Blog, Blogging, Email Marketing, Influencer Marketing, Online Marketing

Growing an audience from scratch can be one of the most challenging tasks for any entrepreneur, content creator, or business owner. However, there’s a powerful strategy you can leverage to speed up the process: borrowing someone else’s audience. By tapping...

18 Content Marketing Tips to Boost Your SEO and Your Business

by Heidi Richards Mooney | Dec 10, 2023 | Blog, content, Email Marketing, Online Marketing

Content marketing is a powerful strategy for boosting your website’s search engine optimization (SEO) and, consequently, your business. Here are some content marketing tips to help you achieve both goals: Keyword Research: Start by conducting thorough keyword...

How to Answer “What’s in It for Me” in Fifteen Seconds

by Heidi Richards Mooney | Oct 1, 2022 | Blog, Email Marketing, Internet Marketing, Online Marketing, Writing and Editing

The most important question to answer in any kind of marketing has always been: “What’s in it for me?” If your marketing and your content don’t answer this question in fifteen seconds or less, chances are you’re going to lose your...

Creating a High Converting Sales Page

by Heidi Richards Mooney | Jun 18, 2022 | Blog, content, Internet Marketing, Online Marketing

A great sales page can make all the difference to your business. When it comes to selling information products online a great sales page is absolutely necessary for your success. We’ve put together some of our best tips to help you create a sales page...

Types of Emails You Need to Use

by Heidi Richards Mooney | Mar 26, 2022 | Blog, content, Email Marketing, Online Marketing

If you are running online email marketing campaigns, chances are you are already using the popular newsletter format, which usually are sent out monthly or every couple of weeks. The trouble is far too many of us stop right there and don’t use any other type of...

Top Tools for Building All Your Sales Funnels

by Heidi Richards Mooney | May 20, 2021 | Blog, Digital Content, Internet Marketing, Online Marketing, sales

Ready to start building out your sales funnels? There are just a few things you need before you can get started. Here are some of the most popular options when it comes to putting together both free and paid funnels: Lead Pages—when it comes to building opt-in...