SlideShare is a Social Network – Is it Time to Get Social? 

by Heidi Richards Mooney | Oct 23, 2019 | Blog, Influencer Marketing, Lead Generation, Writing and Editing

SlideShare is like any other social network, in that you follow others and hope they follow you. So you’ll want to interact, share other people’s presentations, like or comment on presentations, etc. The bigger your network, the more views you can get to...

5 Tips to Make Your Site More ‘Sticky’

by Heidi Richards Mooney | Oct 15, 2019 | Blog, content, Copywriting, Online Marketing, Website Content and Optimization, Website Traffic

[tweet_box design=”default” float=”none”]Many internet marketers have no trouble getting visitors. The problem is usually keeping them on the site or having them come back.[/tweet_box] What’s the solution? Here are 5 strategies to make...

How Magazines and Newspapers Find Great Content

by Heidi Richards Mooney | Oct 2, 2019 | Blog, content, Copywriting, Digital Content

Newspapers and magazines produce some of the most unique and well-researched content in the world. As a rule of thumb, content that’s printed in a newspaper is usually more carefully checked than content found on the internet. Online, a lot of websites tend to...

Your SEO Crash Course and Why You Need This!

by Heidi Richards Mooney | Sep 9, 2019 | Blog, Copywriting, Digital Content, Search Engine Optimization, Website Content and Optimization

SEO (search engine optimization) is considered one of the best free sources of advertising – it can garner you traffic, eyeballs and customers.   SEO is organic, which means its a natural (not paid) way for the search engines to find you. With SEO you...

The Power of Visual Storytelling as a Content Strategy

by Heidi Richards Mooney | Aug 13, 2019 | Blog

Content marketing is when you figure out ways to utilize and repurpose content so that it is seen by a larger audience.  Storytelling and content marketing go hand-in-hand. With storytelling, you can design a highly-engaged marketing campaign that carries a...