13 Ingredients to Create the Perfect Website Homepage
Your homepage is your website’s doorway the world to see your website, it’s the page that leads them to other pages; its also the page most people “land on.” It is the first impression visitor will have about your...
Put Your Sales on Autopilot With a Follow-Up Sequence
The web pages that make up your sales or opt-in funnel are only the beginning. To truly encourage sales, you need to stay in contact with your readers. The easiest way to do that is through your email manager, by sending periodic emails with various related offers,...
Top 7 Psychological Triggers That Convert Leads to Customers
“Making your prospects feel like they have an exclusive membership in a club makes Lead Generation a positive customer experience.” – Eric Brower All the leads in the world are worthless if you can’t get them to buy. You need to know how to...
The Power of Telling Your Story
Using Storytelling to Create Top of Mind Awareness for Your Brand “Stories put our whole brain to work, not just parts of it. We feel more engaged when hearing narratives and we remember them more. What gets remembered becomes top of mind.” Al Lautenslager...
Top 10 Ideas for Repurposing Your Content
Finding new ways to recycle content you have already created has a lot of benefits. It helps you connect with a new audience and you get to share your best material in a new way. It also maximizes your efforts. [tweet_box design=”default”...
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