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What are Autoresponders and Why Should I Use Them?

What are Autoresponders and Why Should I Use Them?

by Heidi Richards Mooney | Jan 9, 2017 | Blog, content, Copywriting, Digital Content, Email Marketing, Internet Marketing

If you’ve reached the point of exhaustion trying to keep up with answering the mountain of emails that threatens to bury you alive every single day, you’re ready to start using autoresponders. Autoresponders are programs that when set up, will...
How to Increase Your Traffic and Profits with Content

How to Increase Your Traffic and Profits with Content

by Heidi Richards Mooney | Dec 29, 2016 | Blog, Blogging, content, Copywriting, Digital Content

Are you aware of how vitally important and valuable CONTENT is to your online business? In fact, content can do more to build your business and profits than just about any other resource or service available. Following is a list of 5 key ways that content can help...
22 Things to Send to Your Email List

22 Things to Send to Your Email List

by Heidi Richards Mooney | Nov 23, 2016 | Blog, Blogging, content, Copywriting, Email Marketing, Social Media

No doubt that email marketing is an effective marketing tool, but the big question is, “What should I email to my list?” It doesn’t matter what niche you’re in, there is always plenty to share with your list. Never let writer’s block keep...
Four Ways to Personalize  Copy to Capture Your Readers Attention

Four Ways to Personalize Copy to Capture Your Readers Attention

by Heidi Richards Mooney | Oct 18, 2016 | content, Copywriting

Your writing success has a lot to do with how people react to copy that you produce.  People like to read what speaks to them directly because it’s the kind of writing they can relate to. This is why many writers take great pains to ensure that their copy...

Need a Copywriter or a Ghost Writer?

by Heidi Richards Mooney | Sep 21, 2016 | Blog, Copywriting

While basically the same thing, the major difference is that if you hire a ghostwriter, their name does not appear on your work. Professionals use the term or moniker copywriter when they are able to cite the work they create for their clients. In...

From Simple Communications to Blogging as a Business

by Heidi Richards Mooney | Jun 11, 2016 | Blog, Blog Promotion, Blogging, Copywriting

The invention of the printing press didn’t start the advertising game. It just made it quicker and easier to find  and inform business clients. And technology rolled on. Moving steadily from telegraph, telephone, fax machine, direct mail marketing, right up...
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