3 Reasons to Brand Your Side Hustle

by Heidi Richards Mooney | Apr 15, 2019 | Advertising, Blog, Branding, content, Influencer Marketing, sales, Social Media

Even if you have no plans of ever leaving your day job to turn your side hustle into a full-time business, it’s still a great idea to think about branding your hustle. Here’s why: 1. Your brand stands for what you want to be known for Branding is more than...

6 More Tips to Launch Anything Online

by Heidi Richards Mooney | Apr 12, 2019 | Advertising, Blog, Branding, content, Email Marketing, Influencer Marketing, Influencer Marketing, Internet Marketing, Lead Generation, Online Marketing

In Part two we cover six more tips to Launch Anything Online – beginning with the sales letter. Begin your launch just as you would begin a sales letter – with a big headline. You need something to capture people’s attention and get them excited. And...

5 Tips To Launching Anything Online

by Heidi Richards Mooney | Apr 8, 2019 | Blog, Branding, content, Email Marketing, Email Marketing, Internet Marketing, Online Marketing

If you’re planning to launch a new product/ website/ blog/ service online pause for a minute and think – how do you make a big splash that gets people on board and taking action? While this isn’t meant to be a step-by-step process, we have put...

The Pros and Cons of Building Your Website from Scratch

by Heidi Richards Mooney | Mar 15, 2019 | Blog, web design, Wordpress

You are in business to make money, not to lose it or give it away. While this is essentially true of all business enterprises, certain tasks could be costing you more when not handled professionally. Keep reading to discover the pros and cons of creating a business...

Millennials More Likely to Advertise on Traditional Mediums Than Older Generations

by Heidi Richards Mooney | Feb 27, 2019 | Advertising, Blog, content, Email Marketing, Influencer Marketing, Internet Marketing

Nearly all small businesses (87%) advertise, and 67% plan to experiment with a new advertising medium in 2019. Millennial small business owners and managers value advertising for their businesses more than older generations, according to a new survey from The...

Quickly Turn Subscribers into Customers

by Heidi Richards Mooney | Feb 20, 2019 | Blog, Email Marketing, Internet Marketing

This checklist is designed to help you quickly convert your subscribers into customers using thank you pages and a welcome email.   Things you can do on an opt-in thank you page (or other first-contact TY pages): Personalize the thank you page, if possible, to...