5 Ways to Give Your Website a Quick Makeover

by Heidi Richards Mooney | Nov 16, 2018 | Blog, Website Design, Wordpress, Writing and Editing

What does your website say about you and your business? Is your website working for you; is it bringing prospects into your sales funnel or encouraging them to pickup the phone for a consultation?  Or is your website like many others,  just taking up...

Start Using Facebook Live To Engage Your Audience

by Heidi Richards Mooney | Oct 25, 2018 | Blog, content, Online Marketing, Social Media, Video

Overview Brands and publishers alike are experimenting with Facebook Live, as a means of providing their audience, a platform to interact and engage in real time. A video can enhance your Facebook reach, while taking less time to post, than creating a write-up. So if...

Six Business Books on My Reading List

by Heidi Richards Mooney | Sep 18, 2018 | Blog, Copywriting, Influencer Marketing, Influencer Marketing

This month I thought I’d do something a little different and share my reading list.  The first four of the six books I purchased during business events are from people I personally know and respect. The other two are books recommended by friends who’s...

You. Are. Your. Brand.

by Heidi Richards Mooney | Aug 28, 2018 | Blog, Blogging, Branding

Here’s secret successful marketers know: customers don’t buy a product. They buy you. Your personality. Your experience. The unique qualities only you possess. There was a time when “branding” meant a corporate-looking logo and a slick catalog,...

How to Partner with Influencers to Grow Your Business

by Heidi Richards Mooney | Aug 21, 2018 | Blog, Internet Marketing, sales

Many new business owners get so excited at the thought of starting their own profitable company online that they do not look before they leap. They come up with what they think is a great new idea and start to try to sell it without doing proper market research to...