6 More Tips to Launch Anything Online

by Heidi Richards Mooney | Apr 12, 2019 | Advertising, Blog, Branding, content, Email Marketing, Influencer Marketing, Influencer Marketing, Internet Marketing, Lead Generation, Online Marketing

In Part two we cover six more tips to Launch Anything Online – beginning with the sales letter. Begin your launch just as you would begin a sales letter – with a big headline. You need something to capture people’s attention and get them excited. And...

5 Tips To Launching Anything Online

by Heidi Richards Mooney | Apr 8, 2019 | Blog, Branding, content, Email Marketing, Email Marketing, Internet Marketing, Online Marketing

If you’re planning to launch a new product/ website/ blog/ service online pause for a minute and think – how do you make a big splash that gets people on board and taking action? While this isn’t meant to be a step-by-step process, we have put...

Millennials More Likely to Advertise on Traditional Mediums Than Older Generations

by Heidi Richards Mooney | Feb 27, 2019 | Advertising, Blog, content, Email Marketing, Influencer Marketing, Internet Marketing

Nearly all small businesses (87%) advertise, and 67% plan to experiment with a new advertising medium in 2019. Millennial small business owners and managers value advertising for their businesses more than older generations, according to a new survey from The...

Quickly Turn Subscribers into Customers

by Heidi Richards Mooney | Feb 20, 2019 | Blog, Email Marketing, Internet Marketing

This checklist is designed to help you quickly convert your subscribers into customers using thank you pages and a welcome email.   Things you can do on an opt-in thank you page (or other first-contact TY pages): Personalize the thank you page, if possible, to...

Six Business Books on My Reading List

by Heidi Richards Mooney | Sep 18, 2018 | Blog, Copywriting, Influencer Marketing, Influencer Marketing

This month I thought I’d do something a little different and share my reading list.  The first four of the six books I purchased during business events are from people I personally know and respect. The other two are books recommended by friends who’s...

How to Partner with Influencers to Grow Your Business

by Heidi Richards Mooney | Aug 21, 2018 | Blog, Internet Marketing, sales

Many new business owners get so excited at the thought of starting their own profitable company online that they do not look before they leap. They come up with what they think is a great new idea and start to try to sell it without doing proper market research to...